FAQ's

What is a Publisher?
A Publisher places an advertisement and link on their website to another Niagara business. When visitors click on this advertisement and purchase a service, the publisher receives a commission on the sale.

What is an Advertiser?
An Advertiser provides an advertisement to another Niagara business to place on their website with the understanding that they will pay the Publisher a commission on any sales that come directly from their advertisement.

Can I sign up as both?
You sure can! We encourage members of Niagara Travel to both publish and advertise.

What are the costs to join the network?
There are no costs to join the Niagara Travel network. The only time there costs are when someone books a service through your website. At that time you would pay a commission to the Niagara business that referred you the sale through an advertisement on their website.

How do you monitor conversions and sales?
We monitor conversions using our Merlin Metrics sales tracker. Merlin Metrics is a hosted reporting and analysis solution that helps marketers and e-commerce webmasters to optimize online (and traditional) marketing initiatives resulting in increased sales and conversions. Merlin Metrics will show you who booked or purchased your service, how they found you and how much they have spent. Additional information on Merlin Metrics is available at: www.MerlinMetrics.com

How do I sign up?
You can sign up today by contacting us toll free at 1.866.848.7778 or by stopping by our office at 43 Church St. Suite 605 in St. Catharines. Either way a Niagara Travel representative will be happy to give you additional information, answer any questions or get you started!